First Impressions Count — Add Them Up

To everyone out there, you and your business are inseparable. Every time you meet someone and every contact you have is an opportunity to make a good impression for your business. Make a good first impression and both you and your business will be seen in a positive...

Make Your First Impression a Good One

We’re getting less formal about business every year. Offices that once had rigid dress codes now tolerate jeans and sports shirts. Thanks to teleworking and teleconferencing it’s possible for executives to attend a business meeting from home wearing a bathrobe. But...

Your Business Card – In Wallets or Wastebasket?

Business cards are a small but very important marketing element. They are a big part of the first impression you make on someone you meet for the first time, and every time they look at your business card for your contact details they are reminded of that impression...

Your Image Needs Constant Attention

A survey by mailing services company Pitney Bowes revealed that less than a quarter of small firms were actively working with staff to enhance their company image. For example, only 25 percent of the participants said they were focused on improving their employees...